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MI-Scope
the magazine for the beverage industry

Market Market

PET makes its mark

Lightweight, cost-effective, sturdy… PET - Polyethylene Terephtalate - is gradually ousting glass on the beverage market, in particular in emerging countries where consumption is rocketing.

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PRODUCT / WHAT'S NEW?

9232 S speeds up the pace

9232 S speeds up the pace

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TESTIMONIAL / HEINEKEN FRANCE

Heineken France, the success of a global approach

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AWARD / CUSTOMER SERVICE

Markem-Imaje UK awarded for its customer service

Markem-Imaje was given the “Excellence in Customer Service” award in recognition of the quality of its customer relations at the PPMA (Processing & Packaging Machinery Association) Awards. Held on June 4, 2013 at the National Motorcycle Museum, in Birmingham (United Kingdom), the ceremony was attended by 400 British industrial companies, gathered to celebrate the performance of national manufacturing industry. An independent panel of judges, made of up packaging sector specialists, selected Markem-Imaje UK as the winner of the award for the best customer service, in recognition of its exceptional capacity to build customer loyalty. “It is very satisfying to win such a well respected award,” enthuses Martin Bailey, UK Operations Manager. “Our team is constantly attentive to customers’ feedback. To ensure total control of our service offer, we have set up a set of key performance indicators, designed to monitor our capacity to meet customer expectations and deliver customer satisfaction. We are particularly proud to be seen as a world leader capable of operating at a local level.”

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CORPORATE / PARTNERSHIP

Markem-Imaje and Applied DNA: An innovative partnership

Wanting to offer its customers the very latest technology, Markem-Imaje Corp. has signed a partnership with the US company Applied DNA Sciences Inc. (APDN), a supplier of anti-counterfeit technologies and product authentication solutions based on plant DNA. With this contract, APDN can now sell Markem-Imaje inks, incorporating a patented SigNature® DNA marker, unique to each customer. These inks are primarily aimed at electronic component suppliers for the US Defense Logistics Agency (DLA), which supplies the US military. According to Christophe Lopez, Vice President, Marketing and Sales for the Markem-Imaje group, the objective of the deal with the APDN is not only to distribute these inks, but also to expand the range, by developing new Markem-Imaje inks incorporating this innovative technology. “This technology gives our customers an unrivalled capacity to guarantee the protection of their products and supply chains,” he indicates.

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